1C-Bitrix: Site Management 16.0 includes a new platform for e-commerce, the functionality of which meets the requirements of modern online stores of any scale.
The new platform for developing an online store on the D7 core supports omnichannel, real- time exchange data from 1C: ERP 2.0. The D7 core significantly increases platform performance and allows sites to withstand high loads during peak traffic times. The platform meets the requirements of Google and Yandex for SEO optimization. It provides a set of marketing and analytical tools to improve the efficiency of an online store. All clients will be able to migrate to the new platform without any loss using the Migration Wizard.
The new platform within the framework of “1C-Bitrix: Site Management 16.0” includes:
The new e-commerce platform includes an order management unit - OMS (order management system) with multi-channel support. It allows you to collect and manage orders coming from different channels: through the website, offline sales points, by phone, via e-mail, etc.
Integration has been implemented with ten of the largest Russian payment aggregators through an open API, which allows online store owners to set up payment instruments in 1 click.
The new e-commerce platform provides the opportunity to work with all major logistics operators. Integration through an open API allows you to flexibly configure delivery business processes. This makes it possible to more conveniently work with external delivery services without building your own order delivery system.
The use of BigData technology in the new e-commerce platform allows you to segment your customer base in such a way as to send them only relevant offers that will receive a high response, thus increasing conversion into sales.
The block of tools for marketers in the new platform for online stores contains “Product Marketing”. It contains 25 templates for various marketing campaigns for clients. Marketers no longer need to think about the technical aspects of setting up promotions, which significantly reduces launch time.
Now users of the administrative section of the site will be able to find answers to their questions without contacting technical support. The new version of the platform includes Support24, made in the format of articles, videos and training courses.
Allows you to flexibly scale server capacity with a sharp increase in online store traffic.
General manager"1C-Bitrix" Sergey Ryzhikov notes: “We have come a long way in developing our platform for online stores, spanning ten years. The platform occupies a leading position among commercial solutions in leading ratings of online stores. It's time to launch a completely new platform with the new D7 architecture, which will be the most advanced on the market. The transition to a new platform is an important step for us and our clients. It set the stage for the development of the platform for the next decade.”
Presentation “1C-Bitrix: Site Management 16.0”:
You can find out more detailed information about the changes to the service by watching the video recording of the presentation of the “1C-Bitrix: Site Management 16.0” update.
Quite recently, a presentation of a new E-commerce platform on 1C-Bitrix took place.
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Now all users of the administrative section of the site (managers, administrators, content managers) can get answers to questions without contacting technical support. The new version of the platform includes “Support24” - contextual articles, videos and training courses. Main task“Support24” - help the site user quickly find a solution to the problem and understand the capabilities of the 1C-Bitrix platform. How to launch an online store? How to set up data exchange with 1C in real time? Support24 already has the answers! Podderzhka24 cares about you and is ready to help quickly and professionally. Answers to questions 24 hours a day. For each user of the site. Exactly where the question arose. |
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1C-Bitrix presents a new online store solution, adapted to various devices and working on all popular platforms. The ready-made solution is based on a new e-commerce platform, the functionality of which meets the requirements of modern online stores of any size. This is a completely redesigned online store with room for technological development and scaling. |
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The development of a new e-commerce platform as part of the product “1C-Bitrix: Site Management” has been completed - a completely redesigned online store with a large margin for technological development and scaling. The new D7 platform supports omnichannel, real-time data exchange with 1C: ERP 2.0. The D7 architecture significantly increases platform performance and allows sites to withstand high loads during peak traffic times. The platform meets the requirements of Google and Yandex for SEO optimization. It provides a set of marketing and analytical tools to improve the efficiency of an online store. Migrating to a new platform is quick and easy using the Migration Wizard. |
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BigData technology allows you to segment your database in such a way that your customers receive only relevant offers. Use personal newsletters, love your customers! BigData increases the conversion of email campaigns! Letters are not sent to the entire customer base, but only to those interested in receiving an offer. |
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Support24
Now all users of the administrative section of the site (managers, administrators, content managers) can get answers to questions without contacting technical support. The new version of the platform includes “Support24” - contextual articles, videos and training courses. Do you have any questions about working with the module? Do you have any doubts about the correctness of the component settings? Get a comprehensive answer exactly where your question arises.
The Podderzhka24 service offers contextual reference materials specifically for the section where you are located.
The answer is where the question arises. How to conduct A/B testing? How to set up personalization? How to enable Composite? If you want, for example, to measure website conversion, you will receive ready-made answers, lessons, videos on what exactly needs to be enabled in the settings and how to generate reports.
“Support24” is intended not only for the administrator, but for all users of the company working with the site.
At any time, the employee responsible for the warehouse or managing orders from the administrative part receives full access to the necessary information.
Podderzhka24 cares about you and is ready to help quickly and professionally.
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Every day the Podderzhki24 team prepares answers for you. If you don’t understand something or if the existing answer doesn’t suit you, just ask a question. The new article will appear where you expect it.
Typical questions when contacting support
Podderzhka24 already has answers to 95% of questions about the 1C-Bitrix platform. Take a look, maybe what you are looking for is already here. The most current answer options are displayed at the top of the list.
89% of questions have standard answers
One of the important goals of creating Support24 is to give access to support to every employee of the company, and not just administrators. For example, there are 20 people working on the site, but only one of them - the administrator - can contact support. Now all users of the administrative section can find answers to questions in articles, lessons, and videos.
You can report whether the article helped solve the problem, or whether even after reading it the issue remains open. Voting affects the rating of the article. If the article does not help, it will definitely be improved.
Watch the videos and search all support materials to quickly find the answer. If you searched and didn't find it, please let us know. We will prepare the necessary materials and will definitely notify you when they become available.
Contact the Support24 team
Of course, you can always contact the specialists of the Podderzhki24 team.
We strive to ensure that you are always satisfied with our support. So that help is always at hand at the moment when you need it. So that support becomes available to every employee of the company, and not just to administrators.
1C-Bitrix technical support today
Online store
Start selling now! The new exemplary store "1C-Bitrix" is included in the delivery of the product "1C-Bitrix: Site Management 16.0".
The new ready-made online store solution “out of the box” is adapted to all devices and works on all popular platforms.
Building a modern online store is not so easy. Therefore, more and more 1C-Bitrix clients are taking the ready-made online store solution included in the 1C-Bitrix: Site Management product as the basis for their first Internet project.
Everything is ready for immediate use: With the new version of a ready-made online store, in just a few hours you can create and launch a full-fledged store of any subject. All features of the 1C-Bitrix platform are included in your store.You can quickly create a one-stop shop for all types of goods: clothing, food, medicine, building materials, etc.
Every page of your store instantly adapts to any device. Your website is initially ready for mobile, tablet and desktop versions.
Ergonomic category cards for the online store catalog contain all the fields for SEO. This is a data settings block containing the browser window title, meta description, keywords, title.
There is no need to manually fill in SEO fields in shopping catalog cards. The system provides templates for automatically creating unique title, description, keywords.
Quick and convenient setup of meta tags
To set up meta tags, an SEO specialist will not have to search for settings throughout the entire online store. Everything you need is collected on a single tab of the catalog category card. All products within this category receive meta descriptions in accordance with the settings.
The service processes huge amounts of data. Owners of online stores on the 1C-Bitrix platform receive this service for free.
Using the new tool, find out how changing the website design, restructuring the main page, new presentation of the product card, different sorting of goods in the catalog and other changes will affect the conversion of the store. See graphs and summary data: is conversion growing or falling? What is the dynamics of growth or decline? What changes will bring you: loss or profit? Draw conclusions: implement or abandon innovations.
The store version 15.5 has completed its development, updates are not released, the next path is conversion. Installing updates is not enough to make the transition! Migrate to a new platform quickly and easily with the Migration Wizard.
Start trading now!
With an exemplary store "1C-Bitrix"!
D7 platform
We develop following trends:
“We have come a long way in developing our platform for online stores, spanning ten years. The platform occupies a leading position among commercial solutions in the leading ratings of online stores. It's time to launch a completely new platform with the new D7 architecture, which will be the most advanced on the market. The transition to a new platform is an important step for us and our clients. This is the beginning of the development of the platform for the next decade.”
General Director of 1C-Bitrix Sergey Ryzhikov
Store version 15.5 has completed its development and no updates are being released. The transition to the new D7 platform is carried out using a convenient migration wizard.
It is necessary to convert the old platform to the new one:
Conversion: 1,500,000 orders in 10 minutes!
The transition is carried out quickly and without losses:
The new e-commerce platform includes an order management unit - OMS (order management system) with multi-channel support.
The new order processing system allows you to collect and manage orders coming from different channels: through the website, offline sales points, by phone, via e-mail or landing page.
A special page “Order Analysis” has appeared, where you can see detailed information on the order. For example, check whether the order has been shipped in full. You don't have to count shipments based on documents. Here, if necessary, you can re-ship the order to the client in full.
Have you shipped everything to your customers?
For example, an order has been received for which you cannot make the entire shipment to the client. You do not need to create a new order.
- it is enough to delete the shipment that the system made automatically,
- create a shipment for the quantity of goods that is in stock,
- select a warehouse and quantity, generate a document,
- shipment completed!
As soon as another item arrives, you will make a new shipment in the same order.
The new e-commerce platform provides the opportunity to work with all major logistics operators. Integration through an open API allows you to flexibly configure delivery business processes. This makes it possible to work with external delivery services without building your own order delivery system.
Now setting up payment in one of the popular systems is done in one click. You only need to know your account information in this payment system. The e-commerce platform will do the rest.
How much does it weigh in grams?
You can sell any goods in units of measurement convenient for you - for example, tea in 50 gram bags. You will be able to ship your order in parts from different warehouses.
All popular payment systems are supported!
Your customers can pay for goods using any methods available to them, and in case of order cancellation it is easy to get a refund. The system has a built-in “easy money back” feature. You see all transactions and can return money to the client using the same method in which the order was paid.
The system stores data about all visitors and customers of the store, placed and canceled orders, viewed products and abandoned carts. All this information can be used to personal offers clients or for promotions.
A customer call will no longer take the store manager by surprise. He sees in the profile the entire history of the client’s actions, his preferences, and can help him choose products and place an order.
The biggest change in the warehouse management system has occurred in the principles of working with pickup points. The client will not have to go through dozens and even hundreds of pickup points in your city. Now your client instantly selects a pickup point from a small list of places where it is convenient for him to pick up his order. The system automatically selects pickup points based on the client’s address and displays those closest to his street.
New opportunities for working with trade offers increase the productivity of the online store. You can now remove individual trade offers from the list or move them to the end. This sorting of trade offers by availability allows you to show customers only the offers that are currently available.
Your customers can compare and subscribe for temporarily out-of-stock items until they become available. There is a new product comparison component in your store.
For example, a client needs a product with a certain color, size and other characteristics. He can subscribe to a specific trade offer SKU - red T-shirt, size 50.
Sets - one of key tools, allowing you to increase the average check of an online store. Now you can increase your average check by adding as many products as you like to the set. In the new version, the limit on their number has been removed. The client will buy more products in one click, which means the average check will increase.
New template and new presentation of sets in the product card
The set component has been reworked. Thanks to the new adaptive template, the set is better displayed in the product card on small screens, tablets and touch devices. It is more convenient for the client to work with the product card and it is easier to change the list of selected items.
Kits:
The entire procedure for purchasing a product is made adaptive - working correctly on all mobile devices. All features of the online store, including the newest ones, are fully supported on mobile devices.
Gifts are everywhere!
The block of tools for marketers in the new platform for online stores contains “Product Marketing”, which contains 25 templates for marketing campaigns for clients. Marketers no longer need to think about the technical aspects of setting up promotions, which significantly reduces launch time.
25 ready-made shares!25 ready-made solutions are included as presets in the product delivery. Blanks allow you to quickly create shares and put them into action. The marketing department no longer needs to think about technology. You can concentrate on the task of better conveying information to the client and getting maximum results.
Pay attention to the promotions marked with the “1C” icon. These are promotions that take place simultaneously both online and offline; they are synchronized between 1C and the online store.
A whole set of marketers!The new e-commerce platform provides a whole range of marketing and analytical tools to improve the efficiency of an online store.
Discounts
The development of integration with trading platforms continues.
We support Yandex.Market:
We support eBay:
Integrations with trading platforms are presented as a separate block in the administrative section of the online store.
This technology solution supports Elastic Web Cluster, scaling technologies, composite technologies, visualization systems and adaptation to various devices.
The new e-commerce platform D7 is the only industrial out-of-the-box solution whose functionality meets the requirements of a store of any size.
Email marketing
One of the most common tasks is to quickly create and send emails. Now, with new email tools marketing, it's much easier.
Convenient E-mail marketing:
Using BigData technology in the new e-commerce platform allows you to segment your customer base in such a way as to send only relevant offers that will receive a high response, increasing conversion into sales.
Trigger mailing “Related Products”
The block of tools for marketers in the new platform for online stores contains “Product Marketing”. It contains 25 templates for various marketing campaigns for clients. Marketers no longer need to think about the technical aspects of setting up promotions, which significantly reduces launch time.
I promised to devote a separate article to 1C-Bitrix software products, and now I am fulfilling this promise. The article is a review, in it I will not delve into the technical details and features of using the program code; for this there is detailed documentation available to everyone on the company’s official website.
Here I will talk about the important features of the Bitrix Framework, as well as the software products created on this platform. The article is intended primarily for users who want to understand whether their business needs certain Bitrix developments and what their features are. Also, the information from this article may be useful to developers who work with other CMSs, but also want to get some insight into Bitrix.
Lately I often come across website integration with CRM systems and programs for accounting for the movement of goods and funds. Most often in our country, integration is required with different versions and configurations of 1C. Also, often, by the time they contact me, customers have either already created a Bitrix website, or are interested in the possibility of switching to this engine, since the 1C company recommends it as a system that has everything necessary to automate data exchange. Numerous questions and the accumulated practical experience of working with Bitrix sites became the factors due to which I remembered my long-standing promise to talk in detail about Bitrix and nevertheless wrote this article.
It is important to understand that after such a merger of companies and the subsequent change in the name of the product occurred at the business and marketing level, i.e. The companies merged, the brand merged, but the technical solutions for the most part remained the same - each software product (1C and Bitrix) had its own.
Very often, users, focusing on the name and advertising from the 1C company, come to the conclusion: if the company uses 1C and seeks to create an online store, then it is best to choose the Bitrix CMS for this, because these are products under the same brand and 1C developers also recommend It is this engine that is the best for exchanging data with the 1C program.
Likewise, and vice versa, if there is an online store on Bitrix and the owner comes to the conclusion about the need to automate sales, then of all the options for accounting systems he will most likely choose 1C software products.
In fact, Bitrix and 1C are different products created by different companies, and the developers of these products work completely independently of each other. It cannot even be said that 1C developers focus their work on the needs of Bitrix users or, conversely, that Bitrix developers take into account some innovations from 1C in their work. And the combination of names is exclusively marketing a move that must be admitted was very successful. That is, this move can be considered a successful move precisely from the marketing side; from the technical side, I cannot give positive examples from the merger.
Bitrix Framework is a PHP-based platform for developing web applications. On this platform, 1C-Bitrix has created two popular products: “1C-Bitrix: Site Management” and “1C-Bitrix: Corporate Portal”.
Framework is a kind of “framework”, a platform for creating software products.
PHP is the programming language in which this “framework” is written.
Based on this “framework”, this platform, the Bitrix company created the software products “1C-Bitrix: Site Management” and “1C-Bitrix: Corporate Portal”. These are ready-made CMSs that can be installed on your hosting, configured and worked with, just like with any other content management system.
From a technical point of view, Bitrix software products (websites and mobile applications) are created on the basis of its own Bitrix Framework platform.
The development of software products on the Bitrix Framework platform is carried out by a narrow circle of programmers consisting of company specialists. This is a commercial product, and therefore this limitation can be considered an advantage. Software updates are predictable and clear, the approach to work is comprehensive, and new features usually work exactly as advertised.
The company also takes a very responsible approach to the operation of its MarketPlace add-on and application store. Not only company employees, but also third-party developers can offer development for this store. But any proposed product undergoes strict pre-moderation, the solution is tested by Bitrix specialists, and only after their approval appears in the public domain.
Among the disadvantages of this approach, it should be noted that the number of extensions (modules) is much less than that of products with a free license, and they are much less diverse. This is understandable - the number of developers is not limited by the size of the company.
Bitrix Framework is an open source solution, i.e. a programmer can modify your Bitrix software product in any way he likes; there are no restrictions on access to software modules and their code in this system. But at the same time, Bitrix Framework is a solution supplied on the basis of licenses. Those. You can install and use software products based on the Bitrix Framework on as many computers as the number of licenses you purchased.
For comparison: 1C software products also come with licensing, but only the configuration can be modified; the kernel (the basis of the software product) is not available to programmers. In Bitrix, a programmer can make any changes, including to the core. And, for example, DRUPAL is an open source system, but without licensing.
In order to understand how Bitrix software solutions work, you need to know that each of them consists of a core (platform) and add-on modules. Those. There is a programming language (php) in which the core is written. The kernel contains certain capabilities, rules, and tools that can be used by the developer. When creating a software product, the necessary tools are connected and configured; if necessary, the kernel can also be modified. And when working with a finished software product, you can also adjust the platform, but more often it remains untouched, and improvements are made using various external modules.
You also need to take into account that the platform already includes a certain list of basic modules that can be connected or disabled if necessary. That’s why, for example, the corporate portal has a “shopping cart” module, which would seem to be completely unnecessary. But, since it was included in the basic set, it is present in all Bitrix software products.
Next, the user (moderator, site administrator, etc.) can work with ready-made tools and use them to create content, post products, and so on.
Let me also remind you once again that any 1C-Bitrix product after purchase can be modified at any level, starting from the familiar external modules and add-ons to core modifications.
Initially, Bitrix was created as an engine (CMS) for creating online stores, and therefore Site Management has a very wide range of capabilities and rich functionality. On the other hand, all the rich capabilities of this engine are rarely used. It is rare to see several catalogs on a Bitrix website; marketing opportunities are practically not used, since most online stores do not need all these functions, but they are still included among the capabilities of the software product and, if the need arises, they can be connected at any time.
When creating an online store using the Site Management product, you must:
Important! System "1C-Bitrix. Site management" requires a wide range of hosting capabilities; some hosting companies even introduce special tariff plans for “online stores on Bitrix”, this is important to remember when choosing hosting and calculating the cost of website support.
An enterprise portal is, in general, a web interface for employee access to corporate data and applications. Wikipedia
A corporate portal allows you to manage all these areas in one place, collect data for management reporting, and get an overall detailed picture of the company’s work from different points of view. In some ways, the Bitrix corporate portal is reminiscent of a Swiss knife: this tool has no specialization, but with its help you can perform a variety of actions, since the product contains tools for working with clients, users, and much more, albeit at a minimum level.
1C-Bitrix: The corporate portal is also positioned as a product that allows the manager to control the entire work process of the company, for which a variety of reporting is used; the manager can also set functions, for example, the start and end of the working day, set tasks (projects) for departments, set for them the timing and main stages of implementation. Also, a CRM system, telephony, accounting, accounting programs, etc. can be integrated with the portal.
There are two products from Bitrix designed for corporate work:
There are already special questionnaires for creating a patient’s medical record or registering an entrepreneur, tax payer, future property owner, etc. etc. Options for the sequence of actions when making an appointment with a specialist, paying state fees, invoices for services, as well as other modules necessary to create a convenient website for a particular industry have been implemented.
Whether it is worth using such an expensive and powerful product is up to you to decide. Some large ones retail chains successfully work with this solution, others prefer to implement the work based on the usual “Site Management” functionality. It all depends on the scale of the project and the demand for the wide range of features that developers offer for the price indicated above.
Important: the Bitrix core, like the 1C core, also needs to be updated regularly. Although these updates are not as critical as for 1C software products, they also have their own nuances.
Those. When you first access the composite site, the page loads normally
A call is made from the user's browser to the hosting site. The site generates a response, i.e. a full page along with all the images and other types of content. The user waits for all the information to be downloaded to the computer and sees a full page.
Composite sites then store most of the page (images, videos, other static information) in the system cache. And when accessing again, the presence of a copy of the static part of the page in the cache is taken into account, and therefore only the dynamic part is generated and transmitted, the rest is loaded from the cache. Due to this, the download speed increases significantly.
As a result, there is a phenomenon called overcoding; in 1C-Bitrix software solutions there is too much code and capabilities that are most often not used. This, in turn, leads to increased complexity of the entire system. As a result, not only users, but very often even programmers find it difficult to understand the usability of software products and understand where each feature is configured. Unfortunately, this drawback is the downside of powerful and multifunctional solutions, which is important to consider when choosing a product for creating a website or corporate (collaboration) work.
Among the advantages, in addition to the opportunities listed above, it is also worth noting that the software products and all documentation are in Russian, as well as the presence of many partner solutions for integrating Bitrix with other systems.
The disadvantages are the complexity of the software products for users (administrating websites on their own is difficult, and setting up without the help of specialists is almost impossible), as well as not the most affordable price.
Whether or not to work with these software solutions is everyone’s personal choice. I believe that even for integration with 1C, the use of Bitrix is not necessary; there are other methods for organizing data exchange. On the other hand, for complex and major projects this powerful system with extensive capabilities may be the solution.